It’s 2021 and almost half the world’s population has access to the internet and use it to buy and sell goods or services, share files, connect with friends and family, as a source of entertainment and even to educate themselves. As a business owner, there is no time like the present to really showcase your product or service using a website.
Find out why its so important to have a website:
- Vast Exposure: Imagine having a website for your service or product which is seen by people all over the world. Without having a website, it would be hard to gain that sort of reach. Because of the internet, we are able to see and shop for goods and services from other parts of the world. Having a website gives you a global footprint which would otherwise be hard to achieve.
- Your customers are online: Whether you are selling a product or service, having a website will be beneficial as you will find a lot of customers online. People prefer to sit comfortably in their homes and browse the internet for their ideal purchase without having to drive around. People buy everything from books and jewellery to vehicles and even their first homes so having a website is a great step in order to promote your product or service.
- Environmentally Friendly: Having a website and online store is much more environmentally friendly as opposed to a brick and mortar store which would require you to spend money setting up, hiring equipment and paying for things like gas, electricity, water bills. A website is much easier to set up compared to a real store.
- Increases your Credibility: These days its almost second nature to google a business online to check for reviews from old customers. If you don’t have a website, chances are you won’t have customer reviews or testimonials even if you had lots of sales in real life. If there is no proof of it online, it is not true. Having a website not only helps you market and sell your goods and services but also helps customers rate their experience with your company. This gives potential clients a good idea about how your business is doing.
The above video by Ray DelVecchio gives you 7 reasons why a website is crucial for the success of a business.
What did you think of these points? Do you agree?
Do you have a website? Share in the comments below.