Social marketing is the term given to marketing that uses various techniques to influence the behaviour of the intended audience so that the society and people around them will benefit. An organisation that focuses solely on this is known as a social marketing agency. This extremely planned process consists of producing, communicating and delivering experiences…
Regardless of their size, many businesses now focus on exceptional internet marketing tactics in order to promote and build their business. This is because it is the fastest and cheapest way to reach their target audience. But what is it really? Internet marketing is also called online marketing; it is the promotion of a brand…
Have a great product or service set up but struggling to market it and get more clients? Well, you are not alone. Many small businesses think about cutting out marketing when they have a strict budget to stick to. Well, you don’t have to skimp out on marketing because small businesses have more affordable and…
If you are a business owner then the chances of you having a social media page or a couple of them are pretty high. There is no doubt that social media sites like Facebook, Twitter, Instagram and Pinterest are great ways to get the word out and grow your business. However, if you are new…
Almost everyone these days is a blogger. Blogging is a great way to share your thoughts and expertise on a niche topic with a huge audience. There are lots of benefits when you have your own blog. You can share your knowledge and express yourself openly, meet new people through your followers and make a…
It’s 2021 and almost half the world’s population has access to the internet and use it to buy and sell goods or services, share files, connect with friends and family, as a source of entertainment and even to educate themselves. As a business owner, there is no time like the present to really showcase your…
Being an entrepreneur is no walk in the park. You might be skilled at what you do but if your website, social media page or blog doesn’t have any engaging content, you won’t get any leads. It’s important to stand out and offer something different from what your competitors are doing. In order to have a…
Copywriting is a big deal these days. Copy is words that sell. You can find copy in almost every aspect of our life. These are things like magazine and billboard adverts, television commercials, web content and even those annoying paper ads that fill up your mailbox. There was a time when you only needed basic…
So, fancy being a big-shot copywriter someday? Well, it might seem hard at first especially when you haven’t even started however all good things take time and patience and in order to achieve something you should be willing to do the hard work. Keep reading to know how you can improve your copywriting. Write a…